We help Preschools & Daycare owners scale with predictability using
Social Media Marketing

Deal directly – and exclusively – with preschools and daycares for parents who are actively seeking them.

Preschool and daycare inquiries using the power of Facebook & Instagram posts and marketing.

We assist preschool and daycare providers in distancing themselves from the usual crowd by leveraging the potential of Facebook & Instagram posts and marketing. It's a robust, yet underutilized approach that promises significant opportunities for the early adopters. That's how we ensure success for our clients.

Average cost-per-lead reduction: 75%

We only work with preschools and daycares. We only do Facebook & Instagram posts and ads..

We are a specialist preschool and daycare inquiry company that works only with preschool and daycare providers – and only in the USA. We do not work with any other industry or in any other country. We use Facebook & Instagram posts and marketing to locate and attract motivated, qualified parents seeking quality care.

Average enrollment inquiry reduction cost: 80%

Inquiries that result in repeated enrollments. Quality.

Our clients agree that our inquiries are: more affordable to acquire, faster to engage, and more reliable to secure than anything they achieved via Google ads, Facebook ads, Instagram ads – or any other kind of traffic channel they've used in the past.

Average enrollment inquiry reduction cost: 65%

Interested in working with us? Here's what it looks like.

Watch our free case study video. See if you qualify.

Watch our free case study video to make sure you and we can work together – click here now to find out.

Schedule your marketing

strategy session.

You then book a call using the online calendar that’s presented to you. We'll present our strategy to you.

Onboarding & campaign launch within 24hrs.

That’s basically it. We watch your ads and focus your brand like hawks. There’s no time better than now – so click here and let’s start.

Our customer results speak for themselves. Take a look.

The Orchard School

" First Steps Outreach is run by the most dedicated team of social media marketers. They are attentive, highly communicative problem solvers who strive for the best"

- Kassie

Frequently Asked Questions

How quickly do I get to see results with your approach?

It takes us less than 24hrs to get things set up for you and then we start running your post. Results – in the form of booked appointments – can appear the first day your ads run. Although we would expect it to take a few days before the specific set-up we’ve created for you finally beds in. 

From there, we refine your post as results come in, looking for small improvements in order to increase overall results. That can take 3 – 4 weeks. But you’ll be getting appointments in the meantime – and we’ll be aiming to run the size of campaign necessary to keep your company fully busy throughout. You need to be able to handle the increased appointments and orders before we begin your ad campaign.

Why do you use Facebook & Instagram only? There are many ads platforms – why not diversify?

Different platforms function distinctly for preschools and daycares. Some are exceedingly competitive and come at a high cost – Google ads, notably. Others barely register any impact.

We've come to know this through our experience.

But when it's about connecting parents to exclusive preschools and daycares, we know precisely what clicks – and that's Instagram & Facebook.

In terms of quality of inquiries and cost-effectiveness, Instagram & Facebook have been our uncontested champions for enrollment inquiries since we started running ads.

And because we only utilize Instagram & Facebook and we exclusively work with preschools and daycares... we've honed an inquiry generation expertise that stands unparalleled.

By leveraging Instagram & Facebook's robust audience tools, we can target audiences with remarkable precision.

Instagram & Facebook make this feasible – if you genuinely grasp their potential. And as seasoned advertisers on these platforms, we've assisted countless preschools and daycares in significantly amplifying their annual enrollments.

Unless another platform emerges that surpasses Instagram & Facebook, we're committed to them. They deliver results!

Why don’t you work with preschools and daycares generating less than $1 million a year in revenue?

We thrive when you flourish. Our triumphs are intertwined with yours. In the past, we've observed that the sudden influx of enrollment inquiries can be overwhelming for smaller preschools and daycares. They often find themselves pausing their campaigns while trying to manage the new demands. Consequently, they halt our services until they strategize how to better manage their operations.

We prioritize partnerships with institutions that can readily accommodate the surge in enrollments and maintain a steady flow of operations.

Larger preschools and daycares – those that have surpassed the $1 million benchmark – have already navigated the challenges of managing high volumes of students and inquiries. Their operational procedures are fortified, and they're staffed with competent professionals.

For such institutions, adapting to a relatively swift spike in enrollments simply means magnifying their current practices, rather than grappling with the basics.

Regardless of where you're located, the business dynamics remain consistent. We're on the lookout to collaborate with preschools and daycares that are equipped to harness the opportunities we bring their way.

Why must I qualify before I can work with you?

Small preschools and daycares with only a few years under their belt might struggle to manage the surge of inquiries we channel their way.

We've witnessed this scenario unfold.They become inundated. Consequently, they pause their marketing campaigns, regroup, and ponder how to navigate this unexpected landscape.

This hiatus means they temporarily cease utilizing our services – a scenario that doesn't align with our business model. In contrast, larger institutions with revenues ranging from $1 to $10 million have their operations streamlined.

Even if the influx of inquiries seems challenging at the outset, they're primed to adapt promptly. They've already established their optimal operational strategies and have a committed team on board. Their task is to amplify what they're already proficient at.

Established preschools and daycares don't need lessons on expansion – they just need to augment their existing framework.

Our revenue generation is directly proportional to the success we usher in for you.

Smaller institutions hitting the pause button due to operational overwhelm doesn't benefit our financial objectives. Our progression is intrinsically linked with yours, so when new opportunities emerge, we're invested in ensuring you're equipped to seize them.

What if you work with another preschool or daycare in my vicinity, won't that impact my enrollments

Before we onboard a new preschool or daycare as a client, we undergo a meticulous screening process to ensure that there's a mutual fit. Similar to how we qualify prospects for you, we assess new clients based on various criteria.

A critical component of that evaluation is geographical location: do we already serve a client in the vicinity you operate in?

Out of loyalty and to maintain the integrity of our services, we frequently decline potential clients if their establishment might rival one of our existing clients.

So, you can be confident in our commitment: if you partner with us, we won't engage another preschool or daycare within your operational zone. Your territory remains exclusively yours in our partnership.

We offer a 100% ROI guarantee. If we don't perform you don't pay. Simple as that.

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